Episode 31
Building New Products With Neil Patel
February 28th, 2018
25 mins 40 secs
Tags
About this Episode
Building New Products With Neil Patel
Guest
Neil Patel: Co-Founder of Crazy Egg, Hello Bar, and Kissmetrics, Serial Entrepreneur, and Marketer. Blog.
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Summary
How can you take an idea, find a development team to realize your vision, and then improve it? And once the vision is realized, how do you get people to find the product? Serial entrepreneur and digital marketing expert Neil Patel joins Tech Done Right to talk about his process for repeatably going from idea to product.
Notes
02:23 - What makes a good relationship with a development team? / Initial Interactions
04:22 - How do you know things are going well? What defines success and what causes delays?
06:29 - Boundaries Between Product Owners and Developers
07:12 - Red Flags and Bad Indicators of Future Results / What are indicators that things are going well?
09:31 - How/where do product owners start projects? Design Deliverables
12:35 - Launching Products / How is this process changing?
15:12 - Getting People to Use Your Product(s)
16:33 - Onboarding Flow and Improving First Experiences
18:02 - Use Cases and User Feedback
19:56 - Dealing With vs Acquiring Users
21:29 - Tips and Processes for Marketing and Improving Products
23:48 - Getting Excited by New Products
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