An American native of Ecuador, Santi is a student of culture and history passionate about leaving a positive legacy. After graduating from Arizona State with a BS in Accountancy he began his career at Starwood Hotels, supporting the service of guests. Santi then served as a Peace Corps volunteer, helping low-income coffee growers in Ecuador develop their own branded coffee product and agro-tourism program. Since receiving his MBA from the University of Michigan Santi has served consumers through delicious food innovations from brands owned by KraftHeinz and Tyson Foods. Santi currently lends his passion for making a positive impact to the Innovation Lab at Tyson Foods, where his fascination for creating brands is focused on building YAPPAH! – a concept inspired by a tradition in his homeland. A blessed father of soon to be 4 children alongside wife Kayla, they enjoy spending free time on biking and hiking adventures.
May 22nd, 2019 | 37 mins 6 secs
communication, design, design sprint, food
In this episode, we have a slightly different topic for Tech Done Right - food. Table XI has been working to adapt our design sprint process out of the realm of custom software and into more general product design. In particular, we've worked with Tyson Foods Innovation Lab on a few different projects including the creation of their Yappah brand which is designed to prevent food waste. In this episode, you'll hear from Chemia Davis and Santi Proano from Tyson, Rex Chekal from Table XI and Jessie Shternshus from the Improv Effect and we'll show you how we adapted design thinking and Agile process from software to food products.