Inspired by her father-in-law’s melanoma scare, Kyoko chose to apply her technology and entrepreneurial savvy toward making sure everyone has access to routine skin monitoring overseen by a qualified medical professional. Before joining SkinIO, Kyoko co-founded Nexops, Inc., a boutique web design and development consultancy whose clients included Sutter Health, Bristol-Myers Squibb and Merial. She also headed up Nexops’ Venture Services program where she worked with partner entrepreneurs to launch new technology start-ups. She has a Bachelor of Science degree cum laude in Biomedical Engineering from Harvard University. She lives in Chicago with her husband and their young son.
February 14th, 2018 | 44 mins 43 secs
How do you design for both doctors and patients, two very different audiences that need the same data? If you are designing health care technology, how do you build the trust that lets users know it's okay to share sensitive medical data, such as full-body skin images? Kyoko Crawford, CEO of SkinIO, joins Mark Yoon of Table XI on the show to talk about the challenges of health care technology, and how empathy is always important in the end.